Case Studies
Case Study: Greeting Card Point-of-Purchase Display
Challenge
The greeting card company needed a pallet pack for the Marc’s retail chain. They noted the following issues with the current floor display:- Shelves were collapsing due to lack of structural strength
- Display needed to hold more product
- Display not aesthetically pleasing once it was stocked
- Display was not easily serviced in the store
Results
The Pro-Pak Industries design process yielded a pack that:- Significantly increased the product per display
- Created a structurally sound pallet display
- Cost less than prior display
- Provided easily serviceable display
By clearly understanding our customer’s expectation and the end customer’s expectations, we can creatively design the best solution.
